Mayfair Shoes

Taylor Garries Branding, Creative & Art Direction

Mayfair Shoes

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I worked with Mayfair Shoes to redevelop its brand, taking the company from Edmonton’s premier provider of women’s odd-width shoes to a fashionable and trendy retailer. Starting with the updated logo lockup, I helped the company create a fashion-forward aesthetic, develop creative concepts with rich personality, and design a new website to properly reflect the upgraded brand.