Five seconds into this video, you’ll be staring in slack-jawed wonder.
I’ve worked with several new businesses that don’t seem to understand the value of this kind of presentation. There are three reasons this video works really well:
- The benefit is clear. You see it once, and you “get it.”
- It’s novel. It looks like magic.
- There is no big setup. We go straight into the good stuff.
Companies that have products like this are really easy to market.