Time for another round-up of assorted communications that I found charming, clever, or otherwise noteworthy. (more…)
While the concept is perhaps a bit salacious, this is a great story of a library taking control of the conversation. Genius work.
This funny bit from The Onion shouldn’t be taken seriously, obviously.
Time for another roundup of miscellaneous bits of interesting advertising.
April 1: Fool’s Day. Folha. Nothing but the truth.
This video for DollarShaveClub.com may not redefine the category’s communications (thanks to Old Spice), and it was clearly designed to go “viral”, but it is absolutely pitch-perfect. Kudos to the production team at Paulilu, I’m jealous.
I’m a couple of years away from being able to use my daughter as a focus group on my work. I wonder how her thoughts would shape my work, and I wonder how my work would shape her thoughts. Video by Ladd-design.com.
What a great hack. I love how small things like this can really influence consumer behaviour.
I’m 95% sure this is fake – the ad size seems too narrow, the ad seems conveniently generic, and poster mounts appear to be missing – but the 11 year old in me desperately wants to see this in real life.
One day I think I’ll run off and get a job for a small chain of gas stations. I keep seeing these POP ads online from on top of the gas pump, advertising assorted specials in store. Like this one, they are put together quickly and have a terrific sense of humour.